Marketing Strategy

Random tactics are exhausting: a post here, an ad there, a newsletter when you remember. This package replaces the scramble with a plan you can actually run. We start from where you are — your audience, your numbers, your hours in the week — and build a 90-day strategy around it: how you’re positioned against the alternatives your customers are really considering, which one or two channels deserve your energy (and which to deliberately ignore), and what “working” will look like in numbers you can check.

It arrives as a working document, not a slide deck: a week-by-week action calendar sized for a small team, with a simple KPI framework so you’ll know by week four whether the plan is on track. We finish with a planning session to pressure-test it together and adjust before you commit. Want help executing it? That session is the natural discovery call for our Systems and Outsourcing packages.

What you get

• Positioning and messaging direction grounded in your audience’s psychology
• Channel priorities: where to focus, and what to deliberately drop
• 90-day week-by-week action calendar, sized for a small team
• Simple KPI framework so you can tell if it’s working by week four
• Planning session to pressure-test and finalize the plan together

Start with a short conversation about your business →